palor_hana by SN Tokyo girls collection
Wakayama/2023

“sustainability”

“Parlor_Hana” offers a variety of desserts such as fruit pizza, pudding à la mode, and parfaits, all made with fresh, organically grown fruit carefully selected through sustainable agricultural methods without the use of pesticides.

The booth design required a nature-friendly interior with a focus on sustainability. There is an ongoing debate about whether incorporating elements like fresh flowers or green walls into interior designs where plants typically struggle to thrive is genuinely sustainable.

To align with the brand’s image using fully recyclable materials, we designed the space with flower art crafted from paper. Additionally, by utilizing a single brand color for all elements within the space, we created an interior design that intuitively conveys the brand’s identity.

We aim for visitors to enjoy desserts and the ambiance, while reflecting on the blessings of nature.

Collaboration with flower artist Sayumi Fukuda, Magnolia Art

Design：Masahiro Yoshida, Asuka Tamaru
Photo：Tomoya Miyai